The prime importance over the years in rising popularity of the concept BYOD (Bring Your Own Device) that its the prime driver of productivity amongst employees and the kind of the personal space it offers for professionals along with requisite flexibility to take their devices anywhere around the world & offer services with ease & simplicity. It allows the be connected professionally & personally to anyone anywhere & ensures the data being secure & available all times outside office with the particular individual who follows the BYOD model. In spite of all these factors BYOD is still exposed to risks & data theft remains a key challenge to be addressed for BYOD’s even today.

As per market research done by the firm VansonBourne, 75 percent of CTO’s felt that the largest hindrance in offering enterprise-level mobile applications is cost. The challenge is to tackle security issues within budget haunts every CTO & CIO in the industry today. In order to be within budget, companies are encouraging employees to use ready made for their organization & meet their needs & maintain cost effectivity instead of custom designed mobile applications which in turn may or may not be eventually be cost effective for them at all times which in the long term may eventually seem to be a suitable option.

First, let’s understand the types of the enterprises level applications used in the industry today: –

Communications Apps – It manages all the internal & external communication with stakeholders, customers, clients, partners, employees, suppliers & vendors and at the same time manages social status & various schedules of the organization. Communication channels mainly include – emails, contacts database, IM’s, mobile telephone, VoIP & other trending communication technologies.

Data Access Applications – They help in viewing, downloading, saving & sharing corporate & client data which can be quite external in nature.

Business Process Applications – They help in managing business processes which are routine & general in nature & focus on automating the same which helps in enhancing the operational efficiency of the organization to some extent. Functions like HR, finance, sales, marketing legal & support departments come under this preview.

Unique Business Process Applications – They focus on nice business processes which can add value to the organization. They can be namely – B2B, B2C, PoS, ERP & CRM modules to name a few.

Strategic Applications – They primarily focus on gaining a competitive advantage over their peers in the industry as compared to the other players already offering similar solutions to clients in the market.

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So, which app is best? Custom/tailor made apps or ready made apps? Which is best suited to meet industry & enterprise specific requirement?

So, let’s compare Customs Made Apps (CMAs) Vs. Ready Made Apps (RMAs) & come to a conclusion quickly as to which is best suited to offer great services to clients: –

1 – Functionality wise, RMAs are fixed while CMAs are built as per business requirement.

2 – User interfaces are standardized for RMAs while it can be completely customizable as per client needs for RMAs.

3 – Backend integration is quite limited for RMAs as compared to CMAs as they are tightly integrated with the same.

4 – Performance wise, the criterion is already predefined for RMAs while for CMAs performance can be optimized as per the requirement.

5 – CMAs are highly scalable as compared to RMAs.

6 – Limited support services can be provided to clients in the case of RMAs as compared to CMAs where support services can be offered in a strategic manner with predefined SLA’s for every activity or the issue raised.

7 – Security-wise, CMAs are truly secure, safe & bankable as compared to RMAs which offer normal security features & can be quite risky to some extent.

8 – Application upgradation happens as per vendor’s plans in RMAs while in CMAs they happen as per client requirements & changing market dynamics.

9 – RMAs take least time to develop with limited features while CMAs take more time to develop as the features have to be incorporated as per client & business requirement along with quality.

10 – RMAs take least time to deploy the app in the live environment as compared to CMAs as RMAs aren’t feature rich as compared to CMAs.

With all the above pros & cons kept in mind whether it is Windows mobile apps development or any other app development, its always wise for a developer to choose custom made apps in order to win & retain global clients & offer them quality services which in turn would enhance the company’s ROI’s in the future for the service provider along with optimum customer satisfaction. This will also offer a win win situation for enterprises & service providers globally by being abreast of the latest technological trends in the industry together & evolve their service offerings as per that.