The SME market in India is huge and it is expected that the development of Mobile Business Applications (MBAs) would be growing at CAGR 15% Year-on-Year (Y-o-Y) to meet the ever growing needs of the SME sector in India. MBAs in India is largely an untapped market & soon application developers have identified this gap and they are cashing on this opportunity by developing (customized) applications to suit their needs.

For SME’s, smart MBAs could help streamline business processes, drive operational efficiencies, promote products, generate leads, provide relevant information, generate revenues & generate reports. It also helps businesses establish a one-to-one relationship with their clients. It helps them take better product decisions by offering them the kind of flexibility & freedom that they need while choosing a product. It is easy to transact & its user-friendly nature makes it easy to be downloaded on your Smartphone! All this happens anytime anywhere across any part of the country right on your handset!

It is a win-win situation for SMEs & application developers for generating revenues. Another reason for SMEs preferring MBAs is that they can work in offline mode as opposed to the web-based solutions which are totally reliant upon the internet connection. MBAs are also the in-thing for an increasingly mobile savvy population making sense for SMEs to adapt to this form of doing business with customers.

One such lucrative area for developers has been Windows 8 Phone applications development where they can offer services to individual users, SME’s as well as large enterprises in an effective manner. They can offer custom windows mobile applications development services across a spectrum of customers & clients across the globe in a 24×7 environment. Developers stand a very good chance to en-cash on this opportunity for the already yet readily available customer base. With all the available positives with meager negatives, Windows 8 Phone applications development a feasible option for SME’s as well as developers to adopt this form of applications in order to enhance their business opportunities in the future. Some of the other positive aspects of Windows 8 Phone applications development are its ease, simplicity, dynamic look & feel, well structured tiles in the start menu, awesome security, light-weight application design, user friendly navigation, personalized apps, robustness & cost-effectiveness. From a developer’s point of you, it offers minimal coding, unique hardware design & processors & it can be scalable for business of any size in the windows mobile applications development process. Developers need to just understand the tastes & preferences of the consumer & design MBA’s as per that which can help developers as well SME’s gain an upper hand in market & stay a step ahead of the competition than their peers.

Also at the same time, its the responsibility of the SMEs to entice customers in such a manner that they are able to develop inquisitiveness amongst customers about their products & services they offer. They need to identify products & services which are beneficial to them and which can offer them the kind of user experience unheard till date. This will help them get an idea of what they expect from the app & how it must function to satisfy their need. Developers can then design apps keeping these factors in mind which can help meet the overall business objective of the enterprise in a better manner. This would help SME’s generate revenue efficiently across different channels thus making them successful entrepreneurs in the future.

Total toolbar is a leader in offering quality windows mobile applications development services worldwide & we thrust on offering optimum customer satisfaction with a focus on timely & efficient delivery of services to its clients across the globe. Total-toolbar’s expertise in offering quality Windows 8 Phone applications development is widely appreciated by its global clientele & thus giving us an edge over other players & competitors & at the same time helping us place uniquely in the already dynamic & ever changing marketplace at present.